SHOPPERS DRUG MART INSTAGRAM FEED

Created various assets for the client’s instagram feed, including custom still life and on-figure photography, animations and video. Manipulated photography and graphics in some instances to create engaging, eye-catching content.

PHOTO MANIPULATION

Retouched photos by transforming elements and comping in additional imagery and graphics.

ANIMATIONS

Created unique stop motion animations and videos. MJ Daisy Dream video was created collaborating with Motion Graphics designer using stock footage; Dr. Lancer and Essie nail polish drips animations were created with PS Timeline.

ON-FIGURE PHOTOS AND VIDEO

Produced and directed on-figure photo and video shoots.

PRESENTATION

Generated and presented a monthly content plan for SDM’s social feed. The presentation would include recommendations and design concepts for seasonal IG posts (photography, animations and video), as well as IG Stories.

VIDEO

Produced and directed videos for SDM’s social feeds and web hub.

IG STORIES

Designed Instagram Stories that would highlight products featured in SDM’s in-store campaign beauty campaigns.

ANIMATION FOR IN-STORE VIDEO SCREENS

Collaborated with motion graphics designer to produce a hypnotizing animation to be used for in-store digital screens across Canada.